Want to become a sponsor?

Karting is all speed, strategy and adrenaline, but beyond the track it's an opportunity for businesses to grow brand recognition and build community ties. In the UK, youth karting is more than a hobby. It's the training ground for tomorrow's motorsport champions, and by backing young talent, companies can steer their brand towards new growth and engagement.

Your brand becomes a visible supporter of ambition, sportsmanship and youth development. It shows you're investing in potential and empowering the next generation of motorsport talent, a powerful story for your customers, partners and community.

With events held across the UK, your brand is regularly seen by engaged local communities. Every time we're on track, your logo is front and centre for spectators, other teams and organisers. Many championships are also live-streamed on YouTube and sometimes shown on TV, giving you digital exposure far beyond the circuit.

Yes. Success on track often draws attention from local newspapers, TV and national motorsport publications, where your brand appears alongside a proven, high-performing driver. That association raises your profile and shows your support for excellence and ambition.

Karting events attract families, local businesses and motorsport fans. As a sponsor, you can meet like-minded brands, build new partnerships and connect with potential customers in a high-energy, community-driven setting.

Your business becomes part of a meaningful local story. Sponsorship shows your commitment to youth development and community values, qualities that resonate with families, fans and other businesses, and build loyalty and recognition with your local customers.

Sponsoring a competitive young driver involves more investment than entry-level options, but the value is exceptional: consistent exposure through on-track branding, race-day presence and digital reach across our Instagram (23k+) and YouTube (15k+) audiences. It's about associating your business with drive, professionalism and long-term ambition.

Today's young motorsport fans are tomorrow's customers. Engaging with them early through their passion creates a memorable connection that can last for years, building recognition, trust and loyalty as they grow up.

We work hard to make sure your brand is recognised on and off the track. Your business is promoted to thousands of potential customers through our social media. As of 30 April 2025, our Instagram was receiving over 80,000 impressions every 30 days, and growing.

Your brand can also appear on physical assets: kart livery, race suits, the race trailer, and branded merchandise like clothing, gazebos and awnings. If we can fit your branding on it, we will.

Here's what an accountant told us. As well as exposure, a business sponsoring a sportsperson or motorsport brand may benefit financially, as sponsorship can be a tax-deductible advertising cost.

• Brand visibility through logos on karts, race suits, trailers and event equipment
• Publicity through media coverage, photography and event programmes
• Opportunities to attend events, network with other sponsors and host clients

Sponsorship is usually treated as a business overhead, like other advertising, so it's typically tax-deductible, reducing your profits and your Corporation Tax bill. As of April 2025, Corporation Tax was 25% for profits over £250,000, with a small profits rate of 19% for profits under £50,000.

Tax treatment depends on how the sponsorship is structured and why. Always take advice from your own accountant.

You'd be supporting Zak Jennings, a focused, driven and committed young driver aiming for a professional career in motorsport. He has raced in Motorsport UK events across the country, and his discipline and ambition have already attracted attention in the paddock.

Our mission goes beyond one driver. As part of our commitment to young talent, some sponsorship exposure may also support a select group of promising drivers in our wider network, with shared branding on racewear, karts, team clothing and social content, giving your brand even more reach.

Your sponsorship helps fund entry fees, travel, equipment and coaching. In return, your brand becomes part of an aspirational story of youth, ambition and the pursuit of excellence.